Just as socialization is a way in which individuals acquire the knowledge, language, social skills, and value to conform to the norms and roles required for integration in a group or company which is one of KEDI’s vision, KEDI Healthcare has taken a step further by establishing her business more in a social aspect, and exhibiting its products and company to the singles at the SINGLES FUNFAIR BEACH EVENT, which took place at the ATICAN BEACH RESORT on Saturday the 24th of June 2017. Her quest of reaching out to the world by getting people acquainted to its business franchise, indeed captured the attention of the crowd, consequent of which many singles and married folks were all interested in the products and company. This singles event indeed created a forum for the distributors present at the event to market KEDI products and promote the brand. Also present at the event were KEDI staff, KEDI Executives, KEDI Distributors and Resource person, Mr. Zion who marketed KEDI products during the course of the event, KEDI Brand Ambassador, Miss. Nnodimele Augusta, was also present to introduce the benefits of partnerships with KEDI Healthcare industries, its benefits, its products especially 7-LAYER and REVIVE to the excited crowd gathered at the beach. Also present at the event were other top business conglomerates such as BIG-COLA, ZOWASEL, FLIRT VODKA ,SLIKIT, MOBS, all of whom were part of the organizers of the event. Several businesses were conducted as several KEDI products were purchased, and many present at the event were acquainted with the nature what KEDI is all about, and showed interest in the business. Various questions were entertained about KEDI products and adequate response was given to each and everyone of them to the satisfaction of all present. The event was indeed a good avenue for exhibition of KEDI products as the major aim of the event was actualized.